Essential Tips for Architects Working with Photographers

As an architectural and industrial photographer building relationships with growing practices and designer studios, I know that translating the vision of your project into stunning imagery is no small feat. A lot goes into creating photos that not only look great but also communicate your design’s intent and impact.

If you’re an architect preparing to hire a photographer, here’s a helpful roadmap to ensure the process goes smoothly, delivering the results you need for any desired use.

Preparing for the Shoot

Understand Your Photographic Goals

Before reaching out to a photographer, clarify your goals for the images.

* Are they for your website, brochures, a competition or all of the above?

* Should the images focus on aesthetics, functionality, or the project’s environmental credentials?

Knowing the purpose will help your photographer tailor their approach to meet your needs.

Share the images, share the cost

I understand that hiring a photographer to capture your creation is an investment. One way to lower the amount of your investment is to share the cost of the shoot by bringing other stakeholders onto the project before the shoot begins. If you know the kitchen designers, bathroom suppliers or specialist fitters used during the construction for example, they too may want images from the project showcasing their work. Your photographer should be happy to spread the cost of the shoot and delivered images amongst interested parties.

Strategic Timing

Lighting will make or break architectural photography. Work with your photographer to determine the best time of day to shoot, considering factors like natural light, shadows, and the building’s orientation.

Stage Your Space Thoughtfully

A well-prepared space is essential for professional results. Your photographer won’t mind moving things around to make the room contents aesthetically pleasing within the frame, but only you will know if certain elements are best left in or kept out of the final image.

* Declutter interiors to keep the focus on the architecture.

* Add props like furniture or decor sparingly to suggest functionality without overwhelming the design.

* Consider adding people to demonstrate scale and use, but keep it subtle.

Collaborating with Your Photographer

Share the Story Behind Your Project

Just like every architect, every building too has its story—whether it’s the client’s vision, a unique design challenge, or the building’s role in the community. Sharing these details helps the photographer capture images that resonate beyond the visuals.

Discuss Must-Have Shots

You know your project best. Highlight any specific details or features you need captured, whether it’s a material choice, a clever spatial solution, or a dramatic exterior angle.

Trust the Photographer’s Perspective

While your input is crucial, remember that we photographers bring our own creative expertise. We may see angles or compositions you hadn’t considered, enhancing the final results.

What to Expect During the Shoot

Flexibility Is Key

Unfavourable weather, poor lighting, and restricted site access can all present unexpected challenges. A good photographer will adapt to many of these conditions, but flexibility from both sides is crucial for success and is usually written into the contract you’ll sign before the project commences. We, as photographers, are often credited with producing miracles, but controlling the weather is beyond even our capabilities.

Be Present if Possible

If you can attend the shoot, it’s a great opportunity to provide input and ensure key features are captured. However, be careful not to micromanage; trust the photographer to handle the technical side.

Reviewing and Using the Final Images

Understand Deliverables

Clarify what you want and how you’ll receive them before the shoot begins. Typical deliverables include:

* ‘X’ number of high-resolution images for print

* ‘X’ number of web-ready images optimised for online use

* Licensing that covers your intended uses and timescale (e.g., marketing, social media and competitions for two years from delivery)

Remember, the number of images required will not only affect how long the shoot may take (how many days), but also the final price (cost per finished image).

Provide Feedback on Edits

After the shoot, you’ll be given a chance to preview the rough edits. If adjustments are needed—like removing small distractions—communicate them clearly to ensure the final images meet your standards. Remember though, the previews are just that. Your photographer will ensure the previews have correct perspectives, but little else will have been edited until you have chosen the agreed ‘X’ number of files to be delivered.

Leverage Your Photos

Maximise the value of your investment by using the images strategically:

* Update your website portfolio.

* Share images on social media with engaging captions about the project.

* Include them in award submissions or pitch decks to attract new clients.

* Being the lovely client you are, remember to credit your photographer in all the above.

Why a Strong Partnership Matters

Hiring a photographer isn’t just about capturing images of a building—it’s about showcasing your expertise and telling the story of your designs in a way that connects with your audience. By understanding the process and collaborating closely with your photographer, you’ll ensure your projects are represented at their very best.

Let’s Tell Your Story Together

As a photographer passionate about capturing the work of architects, designers and the associated industries, I understand how much thought and care goes into every project. Let’s work together to create images that celebrate your creativity and help your designs stand out.